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05-10-2012 continues its growth as Aleva Stores adds McDavid to its inventory.

McDavid’s roots trace back to 1969 when Dr. Robert F. McDavid designed and developed what was to become the first widely used lateral protective knee brace in football.

Now, McDavid is the most widely used and recommended brand of braces among sports medical professionals and the industry leader in sports medical products, technical performance athletic wear and consumer merchandising.

The latest innovation to come out of McDavid is its HexPad Technology, which changes the way athletes wear under clothing by fusing padding to the performance fabrics and defining an entire new category – Protective Apparel.

Their goal remains to develop innovative products and technologies to help prevent injury and to enhance performance of athletes and active people of all ages, which fits in perfectly with what Aleva Stores is trying to do with

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